The Partnership for Food Safety Education (PFSE), in partnership with the National Turkey Federation and the Georgia Pecan Commission, recently launched an easy-to-use Website dedicated to holiday food safety.
The site, dubbed the Holiday Food Safety Success Kit, offers useful tips on cooking the Thanksgiving turkey and on how to keep a food-safe kitchen. It will be officially unveiled in partnership with the U.S. Food and Drug Administration and the U.S. Department of Agriculture’s Food Safety and Inspection Service (FSIS) next week.
According to PFSE, food retailers across the country will be actively promoting the site through in-store and external consumer outreach leading up to the holidays.
“The kit is a practical solution for planning and enjoying successful holiday celebrations at home,” said Leslie G. Sarasin, chairman of the Partnership and president and CEO of the Food Marketing Institute. “It includes useful food preparation tips, holiday menus and recipes, food safety advice, and activities for kids.”
The site includes detailed information on how to keep Thanksgiving preparations safe, fun, and tasty, with helpful tips for purchasing, thawing, handling, and cooking a turkey, shopping guides, and a nifty timeline to help consumers know how long they can keep certain leftovers before spoilage.
“We are offering retailers, food companies and health educators a turn-key holiday platform, filled with quality content, that also meets their customers’ interest in actionable safe food handling information,” said Shelley Feist, Executive Director of the Partnership (see FSN profile of the Partnership for Food Safety Education here).
“Our consumer outreach shows that shoppers welcome seeing reminders of safe food handling practices where they shop for food,” added Feist.
HolidayFoodSafety.org is made possible through contributions from the American Egg Board, the Food Marketing Institute, and the Produce Marketing Association, in addition to the two key partners, the National Turkey Federation and the Georgia Pecan Commission.
“The National Turkey Federation appreciates the role turkey plays at the center of the plate during the holiday season,” said Sherrie Rosenblatt, vice president of marketing and communications for NTF. “We are looking forward to engaging food retailers who want to communicate with consumers on this top-of-mind topic during the busy Holiday season.”
Some highlights of the site include:
- How to purchase and prepare a safe and tasty turkey
- How to keep your kitchen food safe
- How to handle holiday ingredients from eggs to produce
© Food Safety News